Our Platform gives you all to empower your product journey towards a circular economy. Use our full suite or select single modules that fit your use cases – B2B or B2C.
Provide contextual use cases at the right moment to the right person at every step of the product journey.
PLATFORM MANAGER
The GoodsTag Platform Manager is the centralized, cloud-based control center for your digital product lifecycle. Encode and print any kind of smart labels on your products and packaging. Control and manage your tagged products worldwide with unique IDs. Define and manage roles and permissions for your entire whole IoT ecosystem, and configure data access and analytics. Manage all your RFID devices across production, logistics, or sales locations. Deploy contextualized customer experiences, both pre- and post-sale, and receive real time insights on product activity from the macro to micro level.
Orchestrate and analyze your IoT ecosystem in all aspects of your product life cycles:
- ID encoding- and label print management (RFID-UHF, RFID-NFC, QR-Code etc.)
- Device management
- Product event and location management
- Smart services and platform management
- KPI management on product activity across the entire platform
- Extensive integration of third party systems and best in class partners via APIs
Connect, activate & manage any TAG
Manage secure printing and encoding processes of any TAG-type like QR, Data Matrix, NFC or RFID on global level. GoodsTag supports all serialization standards (e.g. GS1) and connects any individual product ID to unique digital twins.
UNIQUE IDs & SMART LABELS
The Serialization module is one the main modules of the platform. It allows you to implement and manage the global imprint and encoding process on a highly secure and distributed level. GoodsTag supports all serialization standards and connects any individual product ID, regardless of the technology (RFID, NFC, etc.), to a unique web address — our digital reference ID (DRI).
Our Service: the unique ID is printed and / or encoded on the label or package of each product during the production process. We can conform to GS1 or similar standards and you an use optical and/or electronic labels (QR, Hologram, NFC, RFID, etc.) for your smart products. We refer to these labels as smart product tags. To create these, we are able to work with your existing manufacturers, whose systems and printers connect easily to our SPSP; or you can opt to print your labels through us and our world-class partner network.
The GoodsTag platform allows the serialization of any number of unique identities, regardless of which type of smart labels you use. Our platform also has the ability to import identities from third-party systems via the API.
Encode, imprint, or import unique ID’s and create smart product tags globally with GoodsTag’s SPSP:
- Choose optical and/or electronic labels for your smart products (QR, Print, Hologram, NFC, RFID, etc.) that conform to GS1 standards or similar
- Import unique ID’s per order (e.g. from ERP systems)
- Produce serialized labels via external devices (e.g. UHF/NFC printer, RFID encoder or digital printing systems)
- Generate identities via scripts (e.g. EPC serialization)
- Integrate GoodsTag’s SPSP with your existing manufacturer processes
- Benefit from GoodsTag’s on demand encoding and imprinting solution through its world-class partner network
Pre & After Sales Consumer Engagement
Create authentic brand experiences and engage customers in store & after sales. Integrate our state-of-the-art brand protection solution and provide trustful personalized services.
CONSUMER APP
Connect to customers directly via their smartphone, and enable completely new ways to delight, inform, and reassure. Provide failsafe brand authentication for your products — worldwide, and in real time. Support purchase decisions at point-of-sale with contextualized supplementary product information, personalized discounts, prizes, and recommendations. Enable instant product registration, warranty, insurance and membership programs. Simplify refills, repairs, and recycling. And discover new possibilities for upselling and marketing.
The GoodsTag Consumer App is available as a browser-based or native app, stand-alone or integrated into your existing brand app architecture.
Consumer App smart product services include:
- Global product authentication
- Interactive information about components, ingredients, sources, and usage
- Product registration for warranty, insurance, and customer services
- Product-based access to incentives, programs, and events
- Recommendations and sharing
- Reordering, refilling, repairing, and recycling
Analyse & Optimise
- Benefit from entirely new product-related data points around each product item
- Understand and optimize your product journeys and life cycles end-to-end
- Understand target and gray market behavior
- Analyse mobile conversion, engagement, and retention rates
Start your smart products journey today
Don’t wait, contact us to find out how you can get started quickly and easily.
